Google Ads Client Questionnaire.

We help nonprofits make an impact with their Google Ad Grants with effective strategy, content & management.

Client Questionnaire

Our simple four step process for full-service Google Ads management:

1. Onboarding

Start by filling out the form above. We will then need access to your Ads account and will set everything up and get started with research/strategy.

2. Strategy

We use your goals to create a strategy for monthly management based on keyword research and targeting.

3. Campaigns

We create landing page(s) to optimize goals and conversions based on user intent and then create Google Ad campaigns to drive traffic to these pages.

4. Monitor

We install tracking and analytics to regularly monitor and optimize to maintain compliance.


The Little Details

You must be a registered 501(c)(3) nonprofit to apply for a grant of up to $10,000 advertising dollars per month, which must be spent on Google Ads. Google Ads Grant applications can take up to 3 weeks to be approved.

Here’s a step by step guide.

We charge a 15% fee per month of your monthly budget.

Ex – if you spend $10,000/month, we charge $1,500/month.

Google Ads Grant applications can take up to 3 weeks to be approved. After that, it takes us only few days to set up the campaign and get started with initial research. The process looks like this:

– Define objectives: Week 1
– Keyword research & targeting: Week 2
– Create landing pages or modify existing web pages: Week 2-3
– Google Ad creation: Week 3 (takes up to 7 days for ads to be approved)
– Monitoring & monthly reporting (ongoing)

We plan, create and monitor your Google Ads. This means we conduct research, create effective landing pages, build campaigns and monitor/optimize based on results. This includes a combinations of the following services that factor into our monthly management fee:

– Keyword Research
– Content Creation
– Landing Page Web Design & Development
– Google Ad Creation & Management
– Analytics & Monitoring

You must spend at least $2500 month for us to help out.

Yes. We offer ongoing hosting & support retainers, with pricing dependent upon the service and availability needed.

Contact us to get an instant quote today

At Brick & Monitor, we specialize in working with nonprofit and associations. We offer specialized, custom packages that are tailored to meet your specific digital needs.

We have a deep understanding of the tools, procedures, and processes necessary to enhance your website and increase online donations. By partnering with us, you can expect to see a significant improvement in your online fundraising efforts.

Above all, we care deeply about the work we do and the clients we work with. We promise to deliver the highest of quality work no matter the size of your project.

To learn more, fill out the form below and we’ll be in touch right away to understand your project, team and digital goals.

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